A nostalgic icon reborn through design and storytelling,
bridging generations with emotion, function, and style.

A nostalgic icon reborn through design
and storytelling, bridging generations
with emotion, function, and style.

A nostalgic icon reborn
through design and storytelling, bridging generations with
emotion, function, and style.

A nostalgic icon reborn
through design and storytelling, bridging generations with
emotion, function, and style.

A nostalgic icon reborn through design and storytelling, bridging generations with emotion, function, and style.

Astro boy pop-up

Client: fxip

date: 2022

Creative Director: tido, JQ, bama

art director: didi

Designer: river, yudi, hei, jennie, swing, lana

summary

To celebrate Astro Boy’s 60th anniversary, a collaboration with tech YouTuber Itssub was planned by FXIP and HOHOHO designed the MagSafe charger package and merchandise. The special package includes a charger, white Astro figure, stickers, photo cards, and an iPhone 15 case, intricately reflecting Astro’s robot mechanism and purity. The wireless charger is inspired by Astro’s boots, and the figure features a red heart symbolizing the anniversary. The pop-up store at The Hyundai Seoul in April attracted 12,000 visitors, with limited editions selling out quickly. The special edition is available online (KREAM, Kakao Gift) and offline (Kinkirobot flagship store).

아톰 60주년 기념으로 테크 유튜버 잇섭과 협업한 프로젝트가 FXIP에서 기획되었으며 HOHOHO가 맥세이프 충전기 패키지와 굿즈 디자인을 맡았습니다. 스페셜 패키지는 충전기, 화이트 아톰 피규어, 스티커, 포토 카드, 아이폰15 케이스로 구성되어 아톰의 로봇 메커니즘과 순수함을 입체적이고 세밀하게 표현했습니다. 무선 충전기는 아톰 부츠를 모티브로 하였고, 피규어에는 60주년을 상징하는 빨간 하트가 포함되어 있습니다. 4월 더현대 서울 팝업스토어에서는 1만 2천 명이 방문했고 한정판 패키지는 완판되며 성공적으로 마무리되었습니다. 스페셜 에디션은 온라인(KREAM, 카카오 선물하기)과 오프라인(킨키로봇 플래그십스토어)에서 구매할 수 있습니다.

more info

Astro boy pop-up

Client: fxip

date: 2022

Creative Director: tido, JQ, bama

art director: didi

Designer: river, yudi, hei, jennie, swing, lana

summary

To celebrate Astro Boy’s 60th anniversary, a collaboration with tech YouTuber Itssub was planned by FXIP and HOHOHO designed the MagSafe charger package and merchandise. The special package includes a charger, white Astro figure, stickers, photo cards, and an iPhone 15 case, intricately reflecting Astro’s robot mechanism and purity. The wireless charger is inspired by Astro’s boots, and the figure features a red heart symbolizing the anniversary. The pop-up store at The Hyundai Seoul in April attracted 12,000 visitors, with limited editions selling out quickly. The special edition is available online (KREAM, Kakao Gift) and offline (Kinkirobot flagship store).

아톰 60주년 기념으로 테크 유튜버 잇섭과 협업한 프로젝트가 FXIP에서 기획되었으며 HOHOHO가 맥세이프 충전기 패키지와 굿즈 디자인을 맡았습니다. 스페셜 패키지는 충전기, 화이트 아톰 피규어, 스티커, 포토 카드, 아이폰15 케이스로 구성되어 아톰의 로봇 메커니즘과 순수함을 입체적이고 세밀하게 표현했습니다. 무선 충전기는 아톰 부츠를 모티브로 하였고, 피규어에는 60주년을 상징하는 빨간 하트가 포함되어 있습니다. 4월 더현대 서울 팝업스토어에서는 1만 2천 명이 방문했고 한정판 패키지는 완판되며 성공적으로 마무리되었습니다. 스페셜 에디션은 온라인(KREAM, 카카오 선물하기)과 오프라인(킨키로봇 플래그십스토어)에서 구매할 수 있습니다.

more info

Astro boy pop-up

Client: fxip

date: 2022

Creative Director: tido, JQ, bama

art director: didi

Designer: river, yudi, hei, jennie, swing, lana

summary

To celebrate Astro Boy’s 60th anniversary, a collaboration with tech YouTuber Itssub was planned by FXIP and HOHOHO designed the MagSafe charger package and merchandise. The special package includes a charger, white Astro figure, stickers, photo cards, and an iPhone 15 case, intricately reflecting Astro’s robot mechanism and purity. The wireless charger is inspired by Astro’s boots, and the figure features a red heart symbolizing the anniversary. The pop-up store at The Hyundai Seoul in April attracted 12,000 visitors, with limited editions selling out quickly. The special edition is available online (KREAM, Kakao Gift) and offline (Kinkirobot flagship store).

아톰 60주년 기념으로 테크 유튜버 잇섭과 협업한 프로젝트가 FXIP에서 기획되었으며 HOHOHO가 맥세이프 충전기 패키지와 굿즈 디자인을 맡았습니다. 스페셜 패키지는 충전기, 화이트 아톰 피규어, 스티커, 포토 카드, 아이폰15 케이스로 구성되어 아톰의 로봇 메커니즘과 순수함을 입체적이고 세밀하게 표현했습니다. 무선 충전기는 아톰 부츠를 모티브로 하였고, 피규어에는 60주년을 상징하는 빨간 하트가 포함되어 있습니다. 4월 더현대 서울 팝업스토어에서는 1만 2천 명이 방문했고 한정판 패키지는 완판되며 성공적으로 마무리되었습니다. 스페셜 에디션은 온라인(KREAM, 카카오 선물하기)과 오프라인(킨키로봇 플래그십스토어)에서 구매할 수 있습니다.

more info

Great ideas deserve a great team.
Let’s talk hohoho@hohohogroup.com

3f, 23, Eonju-ro 122-gil,
Gangnam-gu, Seoul,
Republic of Korea 06101

@
www
tel

HOHOHO.Group
HOHOHOGROUP.com
+82 02 6953 0650

Great ideas deserve a great team.
Let’s talk hohoho@hohohogroup.com

3f, 23, Eonju-ro 122-gil,
Gangnam-gu, Seoul,
Republic of Korea 06101

@
www
tel

HOHOHO.Group
HOHOHOGROUP.com
+82 02 6953 0650

Great ideas deserve a great team.
Let’s talk hohoho@hohohogroup.com

3f, 23, Eonju-ro 122-gil,
Gangnam-gu, Seoul,
Republic of Korea 06101

@
www
tel

HOHOHO.Group
HOHOHOGROUP.com
+82 02 6953 0650

Great ideas deserve a great team.
Let’s talk hohoho@hohohogroup.com

3f, 23, Eonju-ro 122-gil,
Gangnam-gu, Seoul,
Republic of Korea 06101

@
www
tel

HOHOHO.Group
HOHOHOGROUP.com
+82 02 6953 0650

Great ideas deserve a great team.
Let’s talk hohoho@hohohogroup.com

3f, 23, Eonju-ro 122-gil,
Gangnam-gu, Seoul,
Republic of Korea 06101

@
www
tel

HOHOHO.Group
HOHOHOGROUP.com
+82 02 6953 0650

Great ideas deserve a great team.
Let’s talk hohoho@hohohogroup.com

3f, 23, Eonju-ro 122-gil,
Gangnam-gu, Seoul,
Republic of Korea 06101

@
www
tel

HOHOHO.Group
HOHOHOGROUP.com
+82 02 6953 0650

Great ideas deserve a great team.
Let’s talk hohoho@hohohogroup.com

3f, 23, Eonju-ro 122-gil,
Gangnam-gu, Seoul,
Republic of Korea 06101

@
www
tel

HOHOHO.Group
HOHOHOGROUP.com
+82 02 6953 0650

Greate ideas deserve a great team.
Let’s talk hohoho@hohohogroup.com

3f, 23, Eonju-ro 122-gil,Gangnam-gu, Seoul,Republic of Korea 06101

@
www
tel

HOHOHO.Group
HOHOHOGROUP.com
+82 02 6953 0650

We are multi-disciplinary design agency
based in seoul,korea

We are multi-disciplinary design agency
based in seoul,korea

We are multi-disciplinary design agency
based in seoul,korea

We are multi-disciplinary design agency
based in seoul,korea

We are multi-disciplinary
design agency
based in seoul,korea

We are multi-disciplinary
design agency
based in seoul,korea

We are multi-disciplinary design agency
based in seoul,korea